Campaign Spotlight: Asthma and Lung UK Winter Campaign
Pulse Outdoor Media was proud to support Asthma and Lung UK in delivering an important and timely winter campaign aimed at helping people with lung conditions stay well this season.
Through an extensive rollout of posters and leaflets in hospitals across England and Wales, the campaign reached thousands of at-risk individuals where they need support most. For people living with lung conditions, the winter months pose a heightened risk to their health. Cold weather, flu, and other seasonal illnesses can exacerbate lung conditions like asthma, doubling the likelihood of hospital visits or even emergency care. Asthma and Lung UK’s campaign highlights this risk with a clear and impactful message.
Strategically placed posters and leaflets within respiratory clinics and departments meant that the campaign could reach those most at risk at a time when people are focused on their health. Pulse’s extensive network of hospital locations ensured the campaign achieved maximum visibility among patients, visitors, and healthcare professionals.
The eye-catching artwork delivered clear, concise messaging about the risks and preventive actions people can take during winter months, with a QR code link for more information. This four-week campaign was delivered at a crucial time, in the peak of winter when hospitals face heightened demand.
If you or someone you know is living with a lung condition, advice and resources can be found here > https://www.asthmaandlung.org.uk/
To find out more about reaching a wide audience within the heart of healthcare, contact our team by phone ☎️020 7305 5859 or email ✉️ info@pulseoutdoor.com
Keep in touch
Would you like to receive our news, tips, inspiration and opportunities? Sign up to our newsletter here.
