Pulse is now live across University Hospitals of Morecambe Bay NHS Foundation Trust (UHMBT), which includes Furness General Hospital, Royal Lancaster Infirmary, and Westmorland General Hospital.
This new partnership delivers new opportunities for both local and national advertisers to connect with communities across South Cumbria and North Lancashire.
Louise Jones, Director of Communications and Engagement, UHMBT, commented: “We’re looking forward to beginning a new partnership with Pulse and working with them to create opportunities in the future, as well as being able to share key messages with colleagues and communities.”
Reaching communities in the North West
University Hospitals of Morecambe Bay NHS Foundation Trust serves a large and geographically diverse population, covering an area of more than 1,000 square miles. The Trust’s three main hospital sites play a vital role in delivering essential healthcare services across both urban and rural communities.
Together, these hospitals support residents across South Cumbria and North Lancashire, providing trusted, accessible care at the heart of the region.
Advertising opportunities within trusted NHS settings
Through this partnership, Pulse is now offering advertisers a range of high-impact advertising formats across all three hospital sites. These include:
+ Small and large format posters
+ Digital screens
+ Lift wraps
+ Leaflet distribution
All formats are positioned in high-footfall public areas and key clinical locations, ensuring strong visibility and engagement within a trusted healthcare environment.
Advertisers can reach patients, visitors, and NHS staff at moments when attention levels are high, and messaging is viewed within a credible, reassuring setting.
Comprehensive healthcare services across three main hospitals
University Hospitals of Morecambe Bay NHS Foundation Trust has a total of 625 inpatient beds and provides a broad range of healthcare services across its hospital network. These include emergency departments, critical care, and urgent treatment centres, alongside consultant-led services. Planned care services include outpatients, diagnostics, therapies, day-case procedures, and inpatient surgery.
The Trust employs over 8,955 staff, making it one of the largest employers in the region. Its workforce plays a central role not only in delivering care, but also in supporting local economies across a large rural and coastal area.
A positive partnership for communities and advertisers
Pulse’s partnership with University Hospitals of Morecambe Bay NHS Foundation Trust enables brands and organisations to reach audiences that are often harder to access through traditional media. At the same time, advertising revenue supports the continued enhancement of hospital environments and revenue generated through hospital advertising is given back to the Trust, which can be spent on projects and initiatives to benefit the community.
To find out more about advertising opportunities or to request a Media Pack, contact our team by phone 020 7305 5859 or email info@pulseoutdoor.com.
