83% of people said they would pay attention to entertainment adverts within hospitals, YouGov survey reveals.

In today’s fast-paced world, capturing consumer attention can be a challenge. According to our recent YouGov survey conducted in October 2024, 83% of respondents said they would pay attention to advertisements about entertainment, such as movies and events, when in a hospital setting. This finding highlights the unique opportunity the hospital environment offers advertisers.

A captive audience

Hospitals are places where people […]

Campaign Spotlight: Citizens Advice

Citizens Advice recently launched a seasonal advertising campaign to promote energy-saving tips and their support services available to the public. The campaign is designed to reach and empower people at a key time during the winter months when household energy expenditure is typically at its highest. With posters, leaflets, and digital screens across 18 hospitals in England and Wales, Citizens Advice can reach thousands of patients, visitors, and hospital staff daily, while […]

Connecting with police communicators across the UK

On Wednesday 27th November, Pulse was proud to be one of the sponsors of APComm 2024 Annual Academy, the national event for police communication professionals to come together, share best practices, and shape the future of public engagement.

This year’s event was an incredible opportunity for us to showcase how advertising within hospitals can support police forces in delivering impactful campaigns at the heart of their communities, while reaching a […]

Campaign Spotlight: Stop Smoking, Surrey County Council

Surrey Council’s “It’s Well Worth It” campaign brings powerful messaging to life within hospitals across the county to support individuals on their journey to quit smoking. High-footfall general areas have been chosen to display relatable messaging that enables Surrey Council to reach a local, diverse audience at a time when they’re focused on their health and receptive to lifestyle changes.

The series of encouraging adverts utilises large format posters, […]

Digital screen advertising offers unique advantages that make it a popular choice for brands and businesses of every size. With bright visuals, sharp graphics, and subtle motion effects, digital screens naturally draw attention in high-traffic areas, ensuring your message stands out.

Unmatched flexibility

One of the greatest benefits of digital screens are their flexibility. Digital advertising allows for lower lead time as artwork can be quickly updated, making it an ideal choice for seasonal messaging or short-term […]

We are proud to announce a new partnership with wheelshare, the leading provider of wheelchair services, to bring a one-of-a-kind sponsorship opportunity […]

October is Breast Cancer Awareness Month

At Pulse, we’re proud to stand alongside the fight against breast cancer by bringing impactful campaigns directly to the heart of healthcare, and help important messages reach thousands every day. National charity Breast Cancer Now is committed to spreading awareness and supporting patients, survivors, and their loved ones. Over the years we have enabled them to deliver high-impact campaigns which have seen posters, digital screens, lift wraps and educational leaflets […]

Campaign Spotlight: MACS Awareness Week 2024

This year, MACS (Microphthalmia, Anophthalmia & Coloboma Support) has launched an impactful advertising campaign across 20 hospitals nationwide, with a focus on ophthalmology and eye clinics. Tied in with MACS Awareness Week, which takes place in September, the campaign is designed to increase understanding of rare eye conditions and to promote the charity’s support services.

As part of the initiative, MACS rolled out a series of posters and leaflets to be […]

The hospital environment provides a unique advertising platform ideal for developers seeking to market new homes. With high foot traffic, diverse audiences, and a captive, often emotionally engaged audience, hospitals are prime locations for targeted new-build advertising.

Pulse works with many leading homebuilders including Harron Homes, Persimmon Homes, Square Roots, L&Q Homes, and Sovereign Network Homes, to showcase new developments in various locations across the UK.

Each campaign utilises a variety of formats including free-standing and wall-mounted […]

Campaign Spotlight: Vyne

Client: Vyne
Brief: To promote the Vyne app to a general audience and NHS staff
Campaign duration: 8 weeks
Format: 6 sheet and A1 poster panels, digital screens (D6s), and leaflets

Hospitals are an environment where health-related decisions are made; from patients awaiting care, visitors supporting loved ones, or healthcare professionals providing treatment, people are likely to be receptive to health-related messaging. For Vyne Prescriptions, hospital advertising offered an ideal opportunity to promote their app to the […]