Project Description

Breast Cancer Now has been working with Pulse Outdoor Media since 2001, using trusted hospital advertising locations across the UK to place its message at the very heart of healthcare. By targeting high-footfall hospital areas and specialist settings such as breast clinics, oncology departments, and breast screening centres, the charity can reach a highly relevant, health-focused audience at moments when people are most in need of advice, guidance, and emotional support.

A comprehensive mix of out-of-home media formats is used, including large and small format posters, leaflets, lift wraps, washroom posters, and digital screens, ensuring consistent visibility and message reinforcement. Through Pulse hospital media, Breast Cancer Now can effectively build awareness, trust, and engagement with patients, visitors, and healthcare professionals across the UK.