Always Discreet campaign

May has seen the launch of our first advertisement campaign for P&G’s Always Discreet – and also our first to include hospital washroom panels. The campaign, which runs in conjunction with LloydsPharmacy, will encourage women to pick up a free sample pack from the whole product range in local branches of the pharmacy chain.

The activity will deliver a variety of touchpoints: 6 sheet posters are unmissable in areas of high female footfall and long dwelltime; A3 washroom panels offer a more personal interaction; and leaflets enable visitors to take the message home and engage at a later time to suit them.

By |2017-12-27T12:05:58+00:00May 23rd, 2017|News|Comments Off on Always Discreet campaign

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